Reveal your creative potential
Boost your innovation projects
Between innovation consultancy and design agency
Get inspired and reveal your inner innovator
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Our team of project managers is specialized in innovation. Our expertise and agility allow us to intervene in all areas of activity and to design the tools necessary for the development of your solutions.
Our method is based on the use of Design Thinking and its user-centric approach.
Wepay particular attention
to your users in order to propose an offer in adequacy with their needs and your market.
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Before a project can become established in a viable market,
it must be mastered as a whole through a creative design process.
Exoflow supports you in all phases of your project.
Understanding your users to identify their needs is an essential part of the Design Thinking process. Research and immersion in the field enable us to define a problematic
Carrying out prospective studies on emerging trends and innovations related to the sector of activity
Develop empathy towards its users in order to understand their habits, needs and problems.
Collects market information and weak signals about the commercial universe of an offer.
Facilitates decision making and is a source of reflection.
On the basis of the elements identified above, we work on defining concepts to meet user needs.
Analysis of the existing customer journey to focus on pain points and refine the problem.
The ideation phase is a key stage in design thinking, for generating innovative ideas in response to an identified problem.
Definition of preliminary projects in order to prioritize them and develop the most relevant for the company and its users.
We formalize the project through a digital prototype highlighting the solution and its benefits. An advanced prototype that makes the project's progress tangible.
Creation of a graphic universe to bring the project to life: logo, graphic asset, packaging, graphic design varies according to the nature of the project.
Project materialization through dedicated software that defines functionalities and simulates user interactions.
Product design or customer journey modeling to design an ergonomic solution and an optimized experience.
Delivery of a final deliverable including an advanced MVP (Minimum Viable Product) enabling sustainable deployment.
Test the MVP (Minimum Viable Product) with users in order to refine the prototype thanks to user feedback
Ensure the transmission of a functional prototype integrating the user feedback collected in the previous step.
Guarantee the proper use of the MVP through operational support and ensure sustainable deployment of the solution.
Reinventing the Bonbon Chocolats product offering for Bto B customers
Creation of an intrapreneurial unit and project development
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Prototyping landing pages and defining sales pitches for intrapreneurial projects
We work in close collaboration with your teams to stimulate collective intelligence and pace the project's progress with workshops, sprints and field tests.
A discipline that uses the sensitivity, tools and methods of designers to enable multidisciplinary teams to innovate by matching user expectations, feasibility and economic viability".
Definition of Design Thinking by Tim Brown, author of the book "Change By Design and CEO" of IDEO
Design Thinking is an innovation method whose specificity is to place the end user at the centre of the project process. By going to meet the users several times, this method allows the hypotheses to be confronted with the reality on the ground. This agile and collaborative process is recognised as being applicable to all areas of activity.
